Canadian cannabis company Canopy Growth has launched Quatreau, a new line of cannabis-infused beverages that uses advanced infusion technology to create a fast-acting and safe drink. Each can of the Quatreau comes in four different flavors and contains 20 milligrams of tetrahydrocannabinol (THC), which is the chemical that provides a euphoric ‘high’ from cannabis. The drink is targeted at the growing group of health-conscious consumers looking for an alternative to alcoholic drinks. The Quatreau line is sold in 355 ml cans and retails for between C$4.49 ($3.51) and C$5.29, similar to premium non-alcoholic beverages.
Canopy Launches New Line of Cannabis-infused Beverages
Canopy Growth, a leading Canadian cannabis company, recently launched a new line of cannabis-infused beverages. The company claims that its new line, called Quatreau, is a game-changer in the cannabis industry. With Quatreau, Canopy is targeting the growing market of health-conscious consumers who are looking for a healthier alternative to alcoholic beverages.
The Quatreau line includes four unique flavors: cucumber and mint, passionfruit and guava, blueberry and acai, and ginger and lime. Each can contains 20 milligrams of THC, which is the psychoactive compound found in cannabis that provides the euphoric ‘high’.
The Quatreau line is created using advanced infusion technology that uses nano-emulsions to create a fast-acting, water-soluble cannabis product. This technology allows the body to absorb the THC faster, which means the effects are felt quicker than traditional edibles. Canopy claims that this makes the Quatreau line a safer, more predictable way to consume cannabis.
Canopy’s Chief Executive Officer, David Klein, said that the company has been working on developing the Quatreau line for over a year. He added that the launch of this new line is a testament to Canopy’s commitment to innovation.
The Quatreau line is sold in 355 ml cans and is available for sale through the Ontario Cannabis Store and select retailers in the province. It retails for $4.49 to $5.29 per can, which puts it at a similar price point as premium non-alcoholic beverages on the market.
Canopy is not the only company eyeing the cannabis-infused beverage market. Molson Coors, for example, has partnered with HEXO Corp., another Canadian cannabis company, to develop a line of cannabis-infused beverages. Other companies, like Aurora Cannabis and Tilray, have also launched their own cannabis-infused beverages.
The cannabis-infused beverage market is projected to reach $2.8 billion by 2025, according to a recent report by Grand View Research. This growth is driven by increasing legalization of cannabis across the globe and changing consumer preferences towards healthier options.
FAQs:
Q: Is it legal to consume cannabis-infused beverages?
A: Yes, in Canada, it is legal to consume cannabis-infused products, including beverages, for recreational use.
Q: How long do the effects of cannabis-infused beverages last?
A: The effects of cannabis-infused beverages can vary depending on several factors, including the individual’s tolerance, the dosage, and the method of consumption. Generally, the effects can last between 2-6 hours.
Q: Can I drink cannabis-infused beverages while driving?
A: No. It is illegal to consume cannabis while operating a vehicle or other heavy machinery.
Q: Can I drink cannabis-infused beverages while pregnant or breastfeeding?
A: No. It is not recommended to consume cannabis while pregnant or breastfeeding, as it can negatively affect fetal and infant development.
Q: Can I consume cannabis-infused beverages if I have a medical condition or taking medications?
A: It is always best to consult with a healthcare professional before consuming cannabis if you have a medical condition or are taking medications that may interact with it.
Q: Are there any negative side effects to consuming cannabis-infused beverages?
A: Cannabis-infused products, including beverages, can cause negative side effects in some individuals. These may include dizziness, nausea, and anxiety. It is important to start with a low dose and consume responsibly.
